Shopify

Manufacture Perrin redesign

Axome signs a complete redesign of the Manufacture Perrin site, a symbol of French excellence in hosiery, by propelling it under Shopify while also supporting them in the redesign of their branding.

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The Perrin Manufacture, heritage of exceptional expertise

Since its creation in 1924, Manufacture Perrin has distinguished itself by its unique know-how in luxury hosiery, combining tradition and innovation. Located in Montceau-les-Mines, it has maintained the 100% French manufacture of its socks and tights, embodying a symbol of quality and refinement. The brand values the work of its artisans and is part of a sustainable approach by controlling each stage of production.

A reworked graphic identity, a reflection of the values of the Manufacture

We supported Manufacture Perrin in a global redesign project, from the revision of its brand platform to the creation of a complete brandbook. This work served as the foundation for the creation of the new e-commerce site under Shopify, designed to embody the values and history of the brand. The site reflects the craftsmanship and know-how of the Manufacture, while offering a modern and fluid user experience, in line with the expectations of the current market.

Publié le
10 October 2024
Modifié le
11 May 2026