Accelerate your growth with a global strategy
Much more than technical support, Axome defines your success trajectory: from the CRO audit to the optimization of your ERP flows.
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Your ecosystem is complex, your strategy must be clear.
Too many merchants get stuck in technical debt or marketing silos. At Axome, we break the barriers between tech, acquisition, and user experience.
Conversion rate that is stagnating despite the traffic.
ERP/PIM ecosystem disconnected from the front office.
Tailor-made strategic support.
The Council as seen by Axome
A vision oriented to GSO (Generative Search Optimization) to prepare your brand for the new challenges of AI and Search.
CRO & UX audit
Behavioral analysis and optimization of the purchase funnel to maximize your revenue per visitor.
Technological choice
Decision support between Shopify, Shopify Plus or custom solutions to guarantee scalability and performance.
SI architecture
Seamless synchronization with your third-party tools: ERP, PIM, CRM and advanced logistics solutions.
Internationalization
Multi-store deployment and management of fiscal and linguistic specificities.
“6 weeks after going live we are already seeing the benefits: better site performance, increased turnover, time and autonomy savings for the teams.”
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Before collaborating, it's normal to have questions. Here are the most frequently asked answers — and if you have more, contact us:)
Strategic Expertise: Your Questions
How do you choose the best e-commerce platform?
Our consulting team analyzes your business needs, your transaction volume and your IS constraints to recommend the most profitable solution, whether it is Shopify for its speed or more complex architectures.
What is a global e-commerce strategy?
It's a vision that encompasses branding, technique, SEO, and conversion. At Axome, we refuse isolated interventions in order to promote brand consistency at all points of contact.
How does the CRO audit improve my ROI?
The CRO (Conversion Rate Optimization) audit identifies the friction points in your customer journey. By optimizing the user experience, we increase your turnover without increasing your advertising expenses.
Do you manage ERP and Logistics integrations?
Yes, it is one of our technical pillars. We ensure the perfect link between your store and your management tools (Sage, Microsoft Dynamics, SAP, etc.) to automate your flows.
What is the difference between classic SEO and GSO?
GSO (Generative Search Optimization) prepares your site to be cited by AI-based search engines. We structure your data so that it can be understood by tomorrow's algorithms.
Do you support brands internationally?
Absolutely. From domain strategy to currency and tax management, we have the expertise to export your success beyond French borders.
Three areas of expertise, one single ambition: yours
Semantic & e-Commerce expertise
The modern e-commerce strategy can no longer be satisfied with a simple sales interface. To perform in a saturated environment, an expert agency must know how to correlate traffic data with profitability indicators.
At Axome, we prefer an approach Global where each technical decision serves a specific business objective. The choice of a CMS, whether it is a SaaS ecosystem like Shopify or a tailor-made solution, then becomes a growth driver rather than a cost center.
The integration of third party systems such as ERP or PIM constitutes the backbone of a lasting activity. By automating the synchronization of inventory and orders, we free up time for marketing teams, allowing them to focus on conversion rate optimization (CRO) and customer loyalty. Our consultants come in to audit these flows and ensure that the IT architecture is capable of supporting seasonal peak loads without compromising the user experience.
Natural referencing (SEO) is undergoing a profound change with the advent of generative AI. Our strategy is adapted by integrating the principles of GSO (Generative Search Optimization).
It is no longer just a question of positioning yourself on transactional keywords, but of becoming a source of authority for the answers generated by search engines. This authority is built by semantically rich content and an irreproachable technical structure, two historical pillars of our agency.
Beyond visibility, the success of a platform lies in its ability to convert the visitor into recurring buyers. UX (User Experience) analysis driven by A/B tests and the study of purchasing paths makes it possible to remove the psychological obstacles to the transaction. A successful e-commerce strategy must therefore be iterative, based on the observation of data and the constant adjustment of interfaces. Axome supports its customers in this process of continuous improvement to guarantee a lasting ROI.
International expansion is often the next level of growth for a brand. However, selling abroad requires localization expertise that goes beyond simple translation. The management of local payment methods, specific delivery constraints and customs regulations are all variables that our experts master.
We help merchants set up their environments to provide a native and seamless shopping experience for every customer, regardless of geographic location.
Finally, strategic advice at Axome is inseparable from constant technological monitoring.
We are exploring the opportunities offered by social commerce, live shopping, and new methods of personalization based on data. Our role is to filter trends in order to offer only innovations that create real value. As a trusted partner, we guide our customers towards the solutions best suited to their digital maturity and their future ambitions.