The Content Factory by Axome.
No longer choose between volume and quality. We combine the power of generative AI with the expertise of our copywriters to feed your Shopify and Prestashop platforms.
They deploy their voices with Axome
The human pilot,
Accelerating AI
Axome is not a simple text generator. We are a team of expert Content Managers augmented by technology to serve your global strategy.
Volume & Scalability
AI allows us to process catalogs of thousands of products in record time. Audit, data structuring and initial editorial draft are done instantly, offering an immediate ROI on production
Strategy & Emotion
Our experts are taking back control to refine the “Tone of Voice”, ensure semantic coherence and inject emotion that AI does not have. This is where brand preference comes in.
Content performance
Content designed to transform your visitors into buyers on your CMS (Shopify, Prestashop).
- ROIStes product sheet
Optimized transactional SEO writing and highlighting customer benefits. - Industrialization of assets
Trimming, mass resizing and visual harmonization for your catalogs. - Marketplace Optimization
Technical adaptation of flows for Amazon and Cdiscount.
Content Branding
A strong identity to emerge. We define your territory of expression in order to engage sustainably.
- Tone of Voice
Creation of editorial charters that reflect your brand DNA. - Institutional content
Writing “About” pages, CSR Manifestos and expert blog articles. - UI/UX assets
Micro-copywriting to enhance the user experience.
Integration & Webmastering
CMS sync
Direct integration into Prestashop, Shopify, Webflow or WordPress. CSV import management and ERP connections
HTML layout
Respect for semantic markup (Hn), code cleaning and responsive media integration.
Content maintenance
Seasonal updates, internal networking corrections and configuration of SEO modules.
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Our impact in figures
Organic SEO traffic
Conversion rate
Respect Brand Voice
Ready to transform your speech
Stop letting your content slow down your growth. Activate the Axome Content Factory today.
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Before collaborating, it's normal to have questions. Here are the most frequently asked answers — and if you have more, contact us:)
Frequently asked questions
How do you manage the difference in tone (Product vs Brand)?
We establish a strict editorial matrix. Produced content follows an “Actionable” logic (short, profit, SEO), while branded content follows a “Narrative” logic. Our teams alternate between these registers depending on the medium.
What is GEO and why is it important?
GEO (Generative Engine Optimization) aims to optimize your content so that it can be taken up by AI (ChatGPT, Google SGE). We structure your data so that it becomes the reference source for generative algorithms.
Can you handle very large volumes (10k+ products)?
Yes, that is the strength of the Content Factory. Thanks to supervised AI automation and our industrialization processes, we process massive catalogs while guaranteeing the uniqueness of the descriptions to avoid Duplicate Content.
Is it suitable for rebranding?
Absolutely. We manage the translation and localization of your content (EN, ES, DE, IT...) by mixing neural translation and native proofreading to ensure perfect international consistency for your brand.
Does content have a real impact on ROI?
The impact is twofold: immediate on the conversion rate (a well-informed form removes the obstacles to buying) and long-term on acquisition via SEO (positioning on the long tail) and customer loyalty.
How do I connect to my ERP/PIM?
Our technical teams work with your file formats (CSV, XML) or via API to synchronize the content generated directly into your management tools, ensuring a smooth value chain without manual copy and paste.
Three areas of expertise, one single ambition: yours
Editorial Strategy &
Global SEO Performance
In the age of digital saturation, a content strategy efficient can no longer be satisfied with approximations. Axome, a global digital agency, deploys expertise in Content Marketing to transform your e-commerce platforms as growth drivers. Our approach merges the natural referencing with the subtlety of the brand discourse for acquire, convert and retain. For web players, the battle is being fought on the Long tail and semantic precision. Our teams write optimized product sheets that respond to transactional search intentions, while structuring the Hn tags And the meta-data to maximize the Click-through rate In the SERPs.
This editorial rigor, coupled with a mastery of CMS such as Shopify, Webflow or Prestashop, ensures a fast indexing of your bulky catalogs. Beyond performance, the Brand Content is the pillar of your differentiation. In a standardized market, your Tone of Voice is your most valuable asset. Axome deploys your brand platform Through expert blog posts and manifestos that create emotional resonance. It is this brand preference that reduces dependence on paid traffic (SEA) in the long run. The advent of GSO (Generative Engine Optimization) change the situation: it's no longer just a question of pleasing Google, but of being cited by Generative AIs.
Our methodology integrates this dimension by structuring the data (Rich Snippets, named entities) to ensure your visibility in conversational interfaces (ChatGPT, SGE). THEoperational excellence is our signature. Content production should no longer be a bottleneck: our Content Factory integrates the management of PIM flow, the ERP sync And theautomating tasks. We free your teams from logistical constraints. Each action is measured and driven by data (ROI). From strategic internal networking To themobile UX optimization, Axome orchestrates technical complexity for a global digital performance.